Author: FirmBiz

Sean “Diddy” Combs is bringing the REVOLT Summit back to Atlanta. Announced on Wednesday (Aug. 31), the multi-media mogul’s REVOLT x AT&T will be taking place from September 24-25, 2022. The Summit’s theme will be “The Future is Now” and features appearances from Cultural Leaders Coi Leray, Gucci Mane, Iddris Sandu, Tamika D. Mallory, Big Freedia, Pretty Vee, Fly Guy DC, 19 Keys, DJ Drama, Tezlyn Figaro, Tariq Nasheed, Bimma Williams, LaRussell, and more. Attendees can participate in exclusive live viewings of REVOLT’S hit series, including Assets Over Liabilities with Rashad Bilal and Troy Millings, Big Facts, Drink Champs, the…

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Atlanta rapper 2 Chainz will be opening multiple locations of his trendy Esco restaurant all throughout the country, creating a movement inspired by the success of his three spots in the Peachtree City. Born Tauheed Epps and a one-time college athlete, 2 Chainz (then known as Tity Boi) gained recognition and scored his first major hit, “Duffle Bag Boy,” in 2007 as one half of hip-hop duo Playaz Circle. By 2011, he rebranded himself as 2 Chainz and was lending feature versus to Jason Derulo, Kanye West, Nicki Minaj and Eminem while putting out studio albums with Def Jam Recordings.…

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Ruffles – the Official Chip of the WNBA – has signed WNBA superstar A’ja Wilson as its first-ever female athlete. Joining the likes of some of basketball’s biggest stars, the four-time WNBA All-Star, 2020 Kia WNBA Most Valuable Player, 2018 Kia WNBA Rookie of the Year and Olympic gold medalist is tipping off her multi-year contract with the game-changing launch of the new Ruffles Ridge Twists product line, including her own signature flavor, Smoky BBQ. The new Ruffles Ridge Twists brings fans an entirely new snacking experience featuring the same iconic Ruffles ridges they know and love, but with a…

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Kevin Hart’s new venture Hartbeat has added former Disney executive Brian C. Price to its team. Price will lead PULSE, Hartbeat’s branded content and entertainment studio, as senior vice president, head of branded content and creative partnerships. Candisse Williamson, former general counsel at Skybound Entertainment and a vice president at the Madison Square Garden Company, has also joined the company as executive vice president, general counsel. As head of PULSE, Price will work as a creative consultant for brands such as Sam’s Club, Lyft, P&G and Chase Sapphire and create new strategies for other brand partners. Price spent five years…

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Veteran rapper and activist Meek Mill and talent agency WME have formed a strategic partnership focusing on the next wave of cultural leaders, according to an announcement issued Thursday. The agency will also represent Mill in all areas. The relationship is part of Meek’s new initiative Culture Currency, “designed to expand Meek’s business while identifying and supporting his network of artists, athletes, and entertainers so that they can take better advantage of their influence on culture, and open up more opportunities for them within the entertainment, brand and business space,” the announcement states. WME will represent Mill (real name: Robert…

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Valeisha Butterfield Jones, co-president of The Recording Academy, is stepping down effective Sept. 9 to return to Google as vp of partnerships in October. Prior to joining the Academy in May 2020, Butterfield Jones served as Google’s global head of inclusion. Her departure, described as amicable, comes just shy of completing her first year as the Academy’s co-president alongside Panos A. Panay. On Aug. 16, 2021, then-president/CEO Harvey Mason, jr. relinquished half of his title to the pair, formally separating the two posts for the first time in the organization’s history. Following Butterfield Jones’ ascension to co-president from chief officer…

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Howard University and Jordan Brand have confirmed their rumored partnership. First reported on in May, HU’s school newspaper The Hilltop shared new details on the 20-year deal. The deal comes as the Washington D.C. institution’s deal with Under Armour ended this summer. The new Jumpman uniforms will debut this football season on Aug. 27 at Howard University’s Game Zero when the Bison take on Alabama State University. Among Historically Black Colleges and Universities (HBCUs), North Carolina Agricultural and Technical State University and Morehouse College have partnerships with the Jordan Brand. Additionally, Howard’s golf team has a partnership with Golden State…

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Clark Atlanta University is making history by being awarded a $10 million grant to bring data science to Historically Black Colleges and Universities. The grant will allow the university to establish the program under the National Data Science Alliance or NDSA. By 2027, the NDSA will expand the number of Black people earning data science credentials by no fewer than 20,000. They also intend to grow data science research that promotes social justice and helps stop iniquity. The initiative will facilitate engagement across HBCUs. Dr. Talitha Washington, director of the Atlanta University Center Consortium (AUCC) Data Science Initiative and professor…

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